A spread of branded merchandise produced for a client drop
RCG Creative

Merchandise

A place for your new identity to live.

RCG-designed apparel and branded products — the easiest-yes cross-sell that gives a new identity somewhere to belong.

What we sell

RCG-designed merchandise — apparel (tees, sweatshirts, hats), drinkware, and general branded products. RCG owns the design and the client relationship; production runs through IQ Ink (our print and embroidery partner). More on who produces it.

Decoration methods drive the cost: embroidery, screenprinting, DTF or vinyl, general decoration. The right method depends on garment, quantity, and design complexity — we route to the best one at scoping.

Who it's for

Merch is signal-gated — not a blanket add-on to every engagement. Two triggers make it fit:

  • Brand engagement — your new logo belongs on something people wear. The always-available trigger.
  • Event-flagged photo or video — staff apparel, giveaway kits, a step-and-repeat for a launch or event.

The client always sees one blended per-unit price — never the production and margin split. That's how RCG quotes it.

How it fits

Merch is the cross-sell ladder's easiest yes — lowest friction, doesn't compete with pillar hours, and gives brand engagements a physical presence. It seeds after the pillar scope is landed, not before.

Book a consultation to scope a drop.